Every year those in the design community collectively await the announcement of the next Colour of the Year. This year Pantone has gone quite bold with 2018 showcasing the dramatic and multi toned Ultra Violet. With our previous design article highlighting some upcoming design trends for the coming year, we have to agree that such a bright and bold colour fits right in.
Enigmatic purples have been long considered the colour of royalty, mystery, artistic brilliance and mystical or spiritual in nature. Purple has been known to often evoke feelings of power, luxury and wealth. It also conveys creativity, magic and independence. Purple is not a soft colour by any means and Pantone is setting 2018 up to be loud and ambitious.
Colour has an important place in design and the ability to hold meaning, convey and evoke emotion and further define an idea or brand. Using the right colours can honestly make or break a brand, website, campaign, etc. Our design team at Source Nutraceutical are experts in colour theory and can help you execute your project whatever the colour pallet may be. Contact us today.