SNI Speaker with Venturepark Labs: Packaging Strategies

SNI Speaker with Venturepark Labs: Packaging Strategies

Venturepark Labs is a community of business, brand, culture, and CPG specialists. They can help all aspects of business—from funding some companies, to marketing others. They can help with scaling, reinventing, and strategizing to drive business growth. They are a true Innovation Hub. Here at SNI, we pride ourselves in the firm…
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Have Your Food… and Eat the Wrapper Too?

Have Your Food… and Eat the Wrapper Too?

With billions of tons of plastic waste filling landfills each year, consumers are becoming increasingly conscious of their impact on the environment, from reusing grocery bags to eating more sustainably. With the demand for eco-friendly products and packaging on the rise, many companies are making different attempts to replace excess…
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Steps Towards Sustainability

Steps Towards Sustainability

Imagine a garbage truck filled with plastic waste. Now imagine all that plastic waste entering the ocean. Now imagine that happening every minute. It’s no secret we have a plastic pollution problem. Last month, Canada announced their plan to ban single-use plastics as early as 2021. There’s no specific products…
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TMA’s

TMA’s

What does TMA stand for? Too many acronyms? Take my advice? Test Market Authorization! With the coming into force of the Safe Food for Canadians Regulations (SFCR), test market provisions now apply to ALL foods. Test Market Authorizations (TMAs) are granted to test market a food exempting them from certain requirements for…
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Point-of-Purchase Marketing Solutions

Point-of-Purchase Marketing Solutions

Some would call Point-of-Purchasing (POP) marketing one of the most underrated retail sales techniques. It refers to an advertising display or any kind of marketing material that is placed next to the merchandise it’s promoting. It definitely plays a critical role in driving customer purchase choices. In fact, approximately 70%…
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Packaging Science: Tactile Expiry Labels

Packaging Science: Tactile Expiry Labels

We’ve written previously on Understanding Food Labels: the Difference Between Best Before and Expiry Dates. But what if understanding when the food was safe to consume was even easier to understand? In a UK supported Wrap initiative to redefine standards around use-by date labelling, and an attempt to reduce food…
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