It’s a fun one to listen to, so grab your favourite Cranked Energy bar flavour and tune in to learn:
- Cheryl’s journey from chartered professional accountant and busy mom of 3 to successful food entrepreneur
- Why Cranked Energy bars don’t taste like every other protein bar on the market
- The moment Cheryl knew her packaging was a problem, after hearing repeated comments like, “your product is amazing, but—”
- What steps Cranked Energy took with SNI to level up from basic clear packaging to engaging, compliant labels and packaging worthy of major retail shelves
- The most common allergens customers check the label for, and why brands should care
- How to successfully take a Canadian food product into the U.S.
